SubscribeDon’t Just Talk At Me, Talk With Me
“Don’t just talk at me, talk with me”. It is one of the 8 new rules for success in China’s changing branding environment summarized by marketing firms Landor Associates and Cohn & Wolfe, as outcome of the conference of Fifth China Branding Roundtable by the Economist Conferences.
They interviewed many speakers and experts on the [...]
Brand Management in the Wired Era
In last two months, online brand and reputation management has been a hot topic on China’s Internet, esp. the stories of some online PR companies to manipulated BBS posts. How to management brands is a challenge to marketers in this Internet era. It is also one of the key topic covered by the Fifth [...]
Follow us on Twitter
- 3 Reasons Why Tencent’s Qzone, the Largest Social Network in China, is a Failure http://goo.gl/fb/KjXw
- Twitter designs China registration page, is still blocked in China http://goo.gl/fb/ndC8
- Digital Activism in China: A Discussion Between Ai Weiwei, Jack Dorsey and Richard MacManus http://goo.gl/fb/Z5wy
- Taobao’s Open Platform Is Unique, It Is For The Real Money http://goo.gl/fb/zCt3
- Best Article So Far On Netease’s Problems Getting World of Warcraft Approved In China http://goo.gl/fb/jTPK
- Xianguo, Online RSS Reader Raised $1Million, Chinese RSS Market Is Not Dead http://goo.gl/fb/ddJL
- RT @ganglu: 30%-50% Traffic To Existing Chinese Video Sites Is From Baidu, CEO of Baidu’s Qiyi Said. - http://tinyurl.com/yl5ne3a
- Will Investment Ever Stop Flowing Into Chinese Video Sites? http://goo.gl/fb/Qtda
China Web Research
