SubscribeA Survey On Chinese Active Bloggers
On last month’s Chinese Blogger Conference, Yahoo China made a small survey for participants, and now they shared the data in Yahoo China search blog. The survey is not so professional, but we can still get some useful findings:
- The most popular social bookmarking service is del.icio.us, followed by 365key, only 16% respondents don’t user social bookmarking.
- Though news portal is still their main information consuming channel(46%), RSS has been heavily used by those bloggers, 35% and 29% respondents are using online rss readers and desktop readers.
- More than half of them (56%) use tags frequently
- About half of them use Firefox
- Among China’s blogging service, Sina Blog and Microsoft Live Spaces are two most favored services
- Almost half of them is using Google Adsense in their blogs or used it before, 41% haven’t used any affiliate advertising service.
I believe that the participants of cnbloggercon can represent a group of most active bloggers in China, they are willing and eager to try and use the innovative online services, their choice show a picture of their attitudes towards those web 2.0 service. I’m just curious why Yahoo did not ask them which search engine they are using?
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China Web Research
Good to get such data
[...] There are many social bookmarking sites in China, the most popular so far is 365key.com. The market is crowded, and in a survey among Chinese active bloggers, their favorite social bookmarking service is del.icio.us. Will Baidu change the competitive landscape in China? It is very possible, the only problem is in which way Baidu will promote the service among its users to make it popular. [...]